Vision Series Part 4 – Business Priority Explained
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By Stan Washington
After spending a tremendous amount of time developing the business feature, it was finally time to meet people, or so I thought. Of course this was the first mistake I made. I should have been meeting with people from the beginning, instead, I built my service, thinking I knew what was best for my customer. When I met with strangers, they immediately gave me negative feedback. “I like the concept, but can you make that look a little better?” someone asked. [b]Getting feedback from the beginning takes practice[/b] Making the mistakes while building is better than showing a flawed finished product or service. Your customers know what they like and how they want to use your product or service. They will also give you the business priority of what to build first. What is important to you may not be important to your customers. Listen to your customer, but use the discernment GOD gave you. You may need to build a feature of your business that is never seen by the customer, but is necessary for the business to function. A restaurant owner may need a ware-washer to sanitize dishes. The customer would never know this feature even exists, but the business owner knows he needs it to pass inspections. [b]Calling on GOD Takes Practice[/b] Calling on customers for feedback after the product or service is launched is usually too late, unless changes are easy to make. It takes practice to ask customers for feedback. The same goes with GOD. It takes practice to call on HIM for direction. Many people call on GOD when trouble arises. Like the customer, calling on GOD should have happened from the beginning. Asking GOD “What is YOUR vision for my business?” and “Who do YOU want me to serve?” are questions that delight GOD. When problems arise, it is easier to ask GOD “What should I do now?” versus asking that question after acting on selfish impulse. GOD is extremely graceful. HE forgives those who ignore HIM and loves those who hate HIM. But HE gives special favor to those who listen to HIM. [i]The scripture says, “Whoever believes in him will not be disappointed.” – Romans 10:11 (GNT)[/i] GOD gives priority to those who have placed their trust and faith in HIM from the beginning. [b]Prioritize to Stay Sane[/b] Working on everything all at once is where I made another mistake. I just wanted “it” done and I was tired of not being ready. I tried to do everything all at once and, the harder I tried, the more of a mess I found myself in. I needed to stop and regroup. “What is the most important thing I can work on right now that will deliver the most value?” When I finally asked that question to my customers and especially to GOD, I was able to work more effectively. Work on one or two things at a time. This will keep quality high and prevent the GOD-centered business owner from spinning in too many directions. Working on fewer things at a time takes confidence. Confidence comes from that practice I spoke of earlier. Practice placing confidence in GOD’s faithful and timely delivery. HE never fails. Next I will discuss GOD’s promises.